Privacy Policy

Last updated: 19 August 2026

Honey Grove Estates Ltd (“Honey Grove Estates”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share personal information when you use our website, contact us, request a valuation, register for a property, sell or let a property through us, or use any of our property services.

Who we are

Honey Grove Estates Ltd
Sales • Lettings • Investments
South Wales

Email: info@honeygrove.co.uk
Telephone: 01633 327722 / 07513 048482
Registered office: Gryson House The Grove, Pontllanfraith, Blackwood, United Kingdom, NP12 2EQ

For data protection enquiries, please contact us using the details above.

Information we may collect

Depending on the service you use, we may collect:

  • Your name
  • Address and property address
  • Email address
  • Telephone number
  • Property requirements and preferences
  • Information relating to a sale, purchase, letting or tenancy
  • Property details, photographs and marketing information
  • Identification and verification information where legally required
  • Financial or affordability information where necessary
  • Correspondence between you and Honey Grove Estates
  • Information submitted through our website forms
  • Technical information about how you use our website, such as IP address, browser and device information

We only collect information that is relevant to providing our services or meeting our legal obligations.

How we use your information

We may use your information to:

  • Respond to enquiries
  • Arrange and provide property valuations
  • Market properties for sale or rent
  • Register buyers and prospective tenants
  • Arrange property viewings
  • Communicate offers and progress property transactions
  • Provide landlord and letting services
  • Provide property investment services
  • Carry out identity, anti-money laundering or other compliance checks where required
  • Maintain records of our dealings with you
  • Respond to complaints or legal claims
  • Improve our website and services
  • Send marketing communications where we have a lawful basis to do so

Estate agency businesses are subject to anti-money laundering requirements, which can require customer due diligence and record keeping.

Our lawful bases for using your information

Depending on the circumstances, we process your personal information because:

Contract – the information is necessary for us to provide a service you have requested or to take steps before entering into a contract.

Legal obligation – we are required to process certain information to comply with laws and regulations, including applicable anti-money laundering requirements.

Legitimate interests – where reasonably necessary to operate our estate agency, respond to enquiries, manage our business and provide an effective service, provided those interests do not override your rights.

Consent – where we specifically ask for your permission, including certain marketing communications.

The ICO requires organisations to identify and explain the lawful basis relied upon for processing personal information.

Marketing communications

We may send you information about Honey Grove Estates, properties, services or relevant opportunities where you have agreed to receive it or where we are otherwise legally permitted to do so.

You can ask us to stop marketing communications at any time.

Electronic marketing to individuals is subject to additional rules under the Privacy and Electronic Communications Regulations (PECR), and consent is normally required unless a relevant exemption applies.

Who we may share your information with

Where necessary, we may share relevant information with organisations involved in providing our services, including:

  • Solicitors and conveyancers
  • Landlords, sellers, buyers and tenants where appropriate
  • Referencing or identity-verification providers
  • Property portals and property marketing platforms
  • Contractors and professional advisers
  • Tenancy deposit or property-related service providers
  • Our website, IT, hosting and email providers
  • Regulators, government bodies, law enforcement agencies or other organisations where required by law

We only share personal information where there is an appropriate reason and lawful basis to do so.

Website forms and property search

Our website uses WordPress and property-related software including Property Hive and Forminator to provide property search facilities and enquiry forms.

When you complete a contact form, valuation form or other website enquiry, the information you enter is sent to Honey Grove Estates so that we can respond to your request.

Please do not submit sensitive personal information through a general website contact form unless we specifically ask you to do so.

Cookies

Our website may use cookies and similar technologies required for the website to function properly.

Some cookies are essential. Other cookies, such as analytics or marketing cookies, will only be used where appropriate and subject to applicable consent requirements.

You can control cookies through your browser settings and any cookie controls provided on our website.

How long we keep your information

We only keep personal information for as long as it is reasonably required for the purpose for which it was collected and to meet our legal, regulatory, accounting and business obligations.

Different types of information may be kept for different periods.

Where anti-money laundering record-keeping requirements apply, relevant records generally need to be kept for five years after the business relationship ends or the relevant transaction is completed.

Information that is no longer required will be securely deleted or anonymised. UK GDPR does not impose one universal retention period; organisations must determine and justify appropriate periods for their particular purposes.

Keeping your information secure

We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.

However, no internet-based system can be guaranteed to be completely secure.

Your data protection rights

Depending on the circumstances, you may have the right to:

  • Ask for a copy of the personal information we hold about you
  • Ask us to correct inaccurate information
  • Ask us to delete your information in certain circumstances
  • Ask us to restrict how your information is used
  • Object to certain types of processing
  • Withdraw consent where processing is based on consent
  • Request transfer of certain information
  • Object to direct marketing at any time

Some rights are subject to legal exemptions. For example, the right to deletion is not absolute where information must be retained to meet a legal obligation.

To exercise your rights, contact info@honeygrove.co.uk.

Complaints

If you are concerned about how we have handled your personal information, please contact Honey Grove Estates first so that we can investigate.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK regulator responsible for data protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, systems or legal obligations.

The latest version will always be published on this website.

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